WWE Signs Deal To Create Podcast Network With Endeavor Audio

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August 27, 2019


A deal with Endeavor Audio to create a podcast network that will feature several series focused on its superstar wrestlers.

The WWE’s relationship with Endeavor; it already works with Endeavor Streaming to power the backend technology of its WWE Network direct-to-consumer platform.

Endeavor Audio already works with superstars Brie and Nikki Bella on their show, The Bellas Podcast.

Since launching last year, Endeavor Audio has produced drama Blackout, starring Rami Malek, and Freaknik, about Atlanta’s infamous spring break. It also has a partnership with Mass Appeal.

let’s dig deep on endeavor audio…

  • Dick Wolf, the king of broadcast television, as part of its campaign says fifty-six percent of Americans have never listened to a podcast.
  • Endeavor has launched Endeavor Audio, with the aim to jump into the growing podcast market via content development, financing, production, distribution, marketing and monetization.
  • Dick Wolf and Wolf Entertainment will produce dramatized podcasts in the crime genre developed by Wolf and Magical Elves’ Dan Cutforth and Jane Lipsitz.
  • Deals also set deals with Nas’ Mass Appeal, the urban culture-focused media and entertainment company to co-develop 5-10 podcasts; and Parcast, an on-demand, multi-dimensional podcast network.

Consider Blackout, a new serial podcast starring Rami Malek of Bohemian Rhapsody and Mr. Robot.

Blackout isn’t made up of free-form interviews or multipart investigations. In this eight-episode fictional thriller, Malek plays a small-town New Hampshire radio DJ forced to navigate mysterious happenings involving a failed power grid, a crashed fighter jet, an awful lot of suspicious characters, and an eerie central question: What happens when the technology we all rely on suddenly vanishes?

The WWE has a five-year deal with Fox, worth $205 million annually, to program two hours of live wrestling for 52 weeks a year via its WWE SmackDown Live franchise. USA Network also will air Monday night’s Raw through 2024.

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